About Clear Expectations
The Clear Choice for Your Pool Needs.

At Clear Expectations, we strive to provide nothing but the best in the form of residential pool maintenance and commercial pool maintenance. With services you can trust, we are the Clear Choice for all your pool needs.

Our History

We started our family-owned company back in 2005 with the mission to provide businesses and homeowners with exceptional residential and commercial pool services at a competitive price. We understand how your backyard and swimming pool is just as important as any part of your property. It deserves excellent care to ensure that you and your loved ones can enjoy it for years.

More than 18 years later we’re still doing just that . Today, Clear Expectations has grown to become one of the leaders in the residential and commercial pool services in Southern California, thanks to the referrals and trust of many businesses and homeowners.


Meet the Business Owners

Mike and Matt established the company in 2005 with the vision to build the “The Company of Choice for all Swimming Pool Needs”. To make that happen, they committed to providing top-notch customer service that goes above and beyond expectations.

They believe that effective and efficient residential and commercial pool service is non-negotiable. With the level of quality of work that they’ve provided to the customers, it wasn’t long before they were able to grow their business from nothing to something significant through client referrals and word-of-mouth.

At present, they continue to become a household name and a staple pool service for the pool and spa owners. When it comes to updating your current equipment, consistent weekly services, bringing your backyard dreams to life or spicing up your current swimming pools, Clear Expectations Pools is the Clear Choice.

Why Clear Expectations is the Clear Choice

At Clear Expectations Pools we’ve worked hard, and dedicated countless hours to position our company as the leader in the industry. Here are some reasons why we are a leading pool construction and remodel company:


We are committed to excellence in all we do and focus on providing consistent results that exceed our client’s expectations.


Our reputation is important to us which is why we hire the best teams who are trained and equipped to provide exceptional service.


In addition to ongoing training and product knowledge awareness, we take safety and quality control seriously. We participate in local association meetings, training, and focus groups to ensure our customers are provided exemplary direction and results.


We hold our contractor’s license and are fully insured so you can rest assured that you have a professional and knowledgeable company in your backyard.


Clear Expectations offers new pool construction, renovation and remodel, weekly service, equipment installations, and repairs.


What sets us apart from our competition is our commitment to excellence and quality service. Our approach to customer service makes us the clear choice for clients with high expectations.

Our Service Areas:

We provide our services in following areas:

Residential Pool Service:

Rancho Bernardo, Rancho Penasquitos, Carmel Valley, Rancho Santa Fe, Fairbanks Ranch, Poway, Escondido, San Marcos, Oceanside, Vista, Carlsbad, La Costa, Encinitas, Del Mar.

Commercial Pool Service:

  • San Diego*.
  • Orange County.
  • Inland Empire.

*San Diego counties include: Scripps Ranch (92131), Rancho Santa Fe (92067), Del Mar (92014), Carmel Valley (92130), Santa Luz (92127), Encinitas (92024), Rancho Bernardo (92128), Rancho Penasquitos (92129), San Marcos (92069), Mira Mesa (92126), La Costa (92009), Fairbanks Ranch (92067), Oceanside (All areas), Poway (All Areas), Escondido (All Areas), Carlsbad (92008), Vista (All Areas).

For services in the greater Central Texas area, please visit CE Pool and Spa Service.

Association and Certifications

CPO® – Certified Pool Operator®

The Certified Pool/Spa Operator® certification program has delivered more training than any other program in the pool and spa industry since 1972, resulting in more than 200,000 successful CPO® certifications in 44 countries.

CPO® certification courses are designed to provide individuals with the basic knowledge, techniques, and skills of pool and spa operations. It covers 14-16 hours of information from the NSPF® Pool & Spa Operator™ Handbook (provided) and local codes taught by an NSPF® Instructor.

The CPO® program is widely accepted by health departments.

Jandy Pro-Edge

The Jandy “Pro-Edge” designation is reserved for a select few Jandy dealers who meet strict requirements for capability, reputation, and customer satisfaction. Most Jandy equipment (pumps, filters, heaters, etc.) that is installed by an official Jandy Pro-Edge builder receives a three-year warranty instead of the normal one-year warranty.

Jandy® pool and spa products are designed to let you spend time enjoying your pool and spa, rather than maintaining it. From their award-winning control systems and pool and spa heaters to waterfalls, automatic cleaners, and more, Jandy® products offer the convenience, performance, and advanced technology you demand.